Posted by Jim Conway
July 1, 2015

Make Your Own Book – And Then Make It Sell: Part 1

Make Your Own BookWondering how to make your own book?

With the advent of Kindle Direct Publishing and the Indie Writers movement a lot of people are wondering how.

That’s the easy part and this article will show you.

But, I’ll do you one better. I’ll show you how to build a marketing platform, a revenue generating powerhouse, that will drive book sales for years to come.

 

Step One

Step OneOK, you’ve written your book and feel that it is ready to publish.

The first step is to decide on a title.

This is much more important than you may think. Along with your book’s cover your title is your book’s face to the public.

Non-fiction writers have an advantage over fiction writers when it comes to titles.

They can have titles like How to Fix a Lawn Mower in Three Easy Steps and it sells books because the reader knows what they are buying.

And, that’s the key. You must tell the reader what they are getting.

Fiction titles like The Bridges of Madison County or Lord of the Rings don’t really tell the reader what they can expect.

This is where subtitles become important. Let’s elaborate on the examples.

The Bridges of Madison County: A Love Affair

Or…

The Lord of the Rings: A Fantastic Battle for the World Between Good and Evil

Now the reader has a more definite understanding of what they are getting.

But How Do I Write A Good Subtitle?

But How Do I Write A Good Subtitle?Great question! I’m glad I asked it for you.

This is where a lot of writers don’t know where to turn next…because they are not marketers. Well, in this day and age writers must become marketers as well or else.

A good subtitle must be developed around Keywords.

Keywords are words and phrases that people type into search engines because they are looking for something related to that phrase.

What is your book about? Where is it set? What are the themes?

Perhaps your book is an Amish romance in Viroqua, Wisconsin called, A Time to Remember.

OK, great. Type these words, “romance”, “Amish”, “Viroqua”, “Wisconsin” into a service like Word Tracker.

You will then find the things that people are looking for associated with those words. For example: Romance is in the air, Amish country, Viroqua in the Fall.

Now the book becomes A Time to Remember: Romance is in The Air in Amish Country

Or, maybe A Time to Remember: It’s Viroqua in the Fall and Romance is in the Air.

Develop your title around the keywords that have the most searches.

Make Your Own Book: Step Two

Make Your Own Book: Step TwoNow that you’ve got a title that people are looking for you need a cover that people like looking at.

So, you need to find a cover artist. Don’t worry, there are thousands of them out there waiting to help you, click here.

You can usually get a quality cover image for anywhere from $40 to $150.

Make Your Own Book: Step Three

Make Your Own Book: Step ThreeThis step is even easier than the last two. Simply go to KDP, follow the directions and upload your book.

While this is sufficient you may want to invest some money in The Number One Book System.

This is a mastermind group for writers and book marketers. Admission into this group will allow you to purchase Pubstar which is a formatting software which takes your book to the next level of professionalism.

Membership in this community will also help you get reviews after you are published. This is very important.

For more information on how to make your own book and make it sell, and to discover the real secret behind making your book a marketing juggernaut, click here.

For more information on how to write a novel, publish and market it online, click here.

About Jim Conway

Author and Udemy Course Instructor. About me; http://www.e-novel-advisor.com/about-me.html Udemy; https://www.udemy.com/user/jimconway2/

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