Write book, check.
Create web page, check.
A web page is essential for a novelist. But do you know what kind?
Do you know how to leverage it so that it drives traffic to your book for years to come?
In this article I will focus on the type of web page that actually generates ever increasing book sales.
The Worst Place To Sell A Book Is In A Book Store
Just because you published your book via Amazon Kindle and you’ve got your own book page doesn’t mean too much.
You are competing with thousands of other writers.
Depending on how big your niche market is you may be competing with tens of thousands of other writers.
You need some way to draw potential readers to your book page to introduce them to your work.
Create Web Page – Not Just Any Web Page
Most new novelists know they need a web page. But, they don’t understand the type they really need.
Most people think of the stereotypical author’s web page with the pic and bio and oh, don’t forget some book blurbs. Ho, hum.
A web page like that may attract five people…once. And, only if that’s how many people you have in your family.
Appeal To Your Readers’ Broader Interests…
…and then slowly direct them to your book.
But how do I do that?
Let’s say your book is A River Runs Through it. The main theme of the book is fly fishing in Montana. This appeals to people who like fly fishing and Montana.
So, develop a website around those topics.
People who are attracted to the subject matter will be inclined toward the subject matter of your book.
A certain percentage will click the link to your book and buy it.
I Can Create…But Can’t Create Web Page
Don’t let that scare you.
There are plenty of resources to help you create a solid, money making platform that drives traffic to your book.
One of the best is Site Build It!
This site will teach you how to build a profitable, traffic driving website in a matter of steps.
While it might seem overwhelming at first, if you follow easy, step by step directions, you will have your own profit generating website in a matter of no time.
So, Now What?
Well, now you have a website that is sending traffic to your book on a daily basis.
But, on top of that, you have an income stream to subsidize other marketing efforts.
With this revenue you can:
- Buy advertising
- Hire a marketing company
- Buy a book trailer for display on Youtube
- Join an elite book marketer’s group and get up to date techniques
- Or, just subsidize your income so you can write your next book
Self publishing your novel on the internet may at first seem to be a daunting task. But if you follow these simple steps you will have a marketing platform that drives quality traffic to your book on a daily basis.